{"product_id":"another-world-the-drama-behind-daytime-tv-s-only-90-minute-soap","title":"Another World: The Drama Behind Daytime TV’s Only 90-Minute Soap","description":"\u003cp class=\"MsoNoSpacing\"\u003e\u003cstrong\u003e\u003cspan style=\"mso-bidi-language: TA;\"\u003eAnother World: The Drama Behind Daytime TV’s Only 90-Minute Soap\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e\u003cspan style=\"mso-bidi-language: TA;\"\u003eTom Lisanti\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e380 pages\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e6x9 size\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003eISBN \u003cspan lang=\"EN-IN\" style=\"mso-ansi-language: EN-IN; mso-fareast-language: EN-IN;\"\u003e9798905350870\u003cspan style=\"mso-tab-count: 1;\"\u003e paperback\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e\u003cspan lang=\"EN-IN\" style=\"mso-ansi-language: EN-IN; mso-fareast-language: EN-IN;\"\u003eISBN 9798905350887 hardback\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e\u003cspan style=\"font-variant: small-caps;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e\u003ci\u003eAnother World\u003c\/i\u003e was one of daytime television’s longest-running and most innovative soap operas, airing on NBC for thirty-five years (1964–1999). But its boldest experiment—a shift from sixty to ninety minutes—sparked one of the most turbulent periods in its history.\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e\u003ci\u003eAnother World: The Drama Behind Daytime TV’s Only 90-Minute Soap\u003c\/i\u003e explores the pivotal years 1978–1982, revealing what led to the expansion—and its eventual reversal. At the center of the story are the failed companion soaps \u003ci\u003eLovers and Friends\u003c\/i\u003e and \u003ci\u003eFor Richer, For Poorer\u003c\/i\u003e, whose struggles helped shape this unprecedented decision.\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003eThrough candid interviews from cast and crew from all three soaps, this book offers a revealing, behind-the-scenes look at the creative clashes, challenges, and triumphs of daytime television—along with an unfiltered portrait of influential producer Paul Rauch. Interviewees include director Barnet Kellman; actors Richard Backus, Richard Bekins, Vicky Dawson, Maeve Kinkead, Dorothy Lyman, Janice Lynde, Laura Malone, Christopher Marcantel, Petronia Paley, Juli Philips, Tracy Brooks Swope, Paul Tinder and others,\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003eFeaturing rare photos and insider accounts, this is a compelling look at a unique and dramatic time in TV history.\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003eTom Lisanti is an award-winning author of \u003ci\u003eTexas: An Oral History of Daytime TV’s Answer to Dallas\u003c\/i\u003e and eleven other books on film and television.\u003cspan lang=\"EN-IN\" style=\"mso-ansi-language: EN-IN; mso-fareast-language: EN-IN; mso-bidi-font-style: italic;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e \u003c\/p\u003e","brand":"BearManor Media","offers":[{"title":"Paperback","offer_id":52724672299310,"sku":"9798905350870","price":33.0,"currency_code":"USD","in_stock":true},{"title":"Hardback","offer_id":52724672332078,"sku":"9798905350871","price":44.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0115\/5789\/6251\/files\/AnotherWorld_frontcover96dpi.jpg?v=1790230173","url":"https:\/\/www.bearmanormedia.com\/products\/another-world-the-drama-behind-daytime-tv-s-only-90-minute-soap","provider":"BearManor Media ","version":"1.0","type":"link"}